Merlin Communications, now part of Merlin Communications, has been designated as a “Small and Medium Business (SMB) Expert” by Avaya Inc., a leading global provider of business communications software, systems and services.

To achieve an SMB Expert ranking, certified resellers who are part of Avaya’s Business Partner program must ensure their account executives and systems engineers demonstrate proficiency in core areas including customer support, technology knowledge and expertise, sales revenues and marketing support. The program is the first such specialized ranking established by Avaya for North American certified resellers who serve the SMB market.

To receive the designation, the company successfully completed training that focused on IP telephony and Avaya solutions, as well as sales and technical training on Avaya IP Office, one of Avaya’s leading IP telephony solutions for small and medium businesses. IP Office is a secure, intelligent and easy-to-use converged voice and data system designed especially for small and medium businesses. Avaya has sold 160,000 IP Office solutions to companies around the world.

As part of Merlin Communications, Merlin Communications sells Avaya communications systems, design and implementation services to businesses in Harrisburg, York, Lancaster, Philadelphia, Baltimore and surrounding communities. Working with other Avaya partners, Merlin Communications sends technicians and engineers across the country to install networked systems for national companies.

Frank Grill, CEO and President of Merlin Communications at the time, said, “We worked closely with Avaya to achieve the SMB expert distinction to better serve our customers. With the additional certifications that our engineers achieved during the process, we have added to the technical expertise that we need to design leading edge networks that are well-designed and therefore reliable. As one of the few SMB Experts in the region, we offer one source for voice and data systems as well as structured cabling, paging systems and network security cameras.

“Smaller companies need crystal clear information on the capabilities of IP telephony and the difference it can make to the way they operate their businesses, because whatever change they make can have a huge effect on their bottom line,” said Mr. Grill. “Certified resellers in the Avaya Business Partner program who achieve ‘SMB Expert’ status are sending a message to their customers that they have the specialized professional and technical expertise for this segment of the market.”

Merlin Communications is excited to work with Merlin Communications to bring telecommunications solutions to the small and medium business community. With Merlin Communications, the Avaya-certified engineers and technicians employed by Merlin, most of which have industry experience with Avaya starting with its origins at AT&T, have the opportunity to reach a wide customer base, including hospitals, universities and multinational businesses.

About Avaya

Avaya designs, builds and manages communications networks for more than one million businesses worldwide, including 90% of the FORTUNE 500 companies. Avaya is a world leader in secure and reliable IP telephony systems and communications software applications and service.

About Merlin Communications

Merlin Communications specializes in providing clients with telecommunications software and systems from Avaya and other industry-leading brands. By developing expertise in working with systems from Avaya and other leading providers, Merlin Communications can help companies that use almost any software or system. We pride ourselves on delivering outstanding recommendations and services. Merlin Communications is a Merlin Communications company.

Do you need support for an Avaya system? Contact us today to learn more about our services or get a free quote.